Turn History into a Profit

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All our clients (=famous hotels) ask us: How can we combine our archive material (taking up space, creating no revenue) with the presentation of our history (using that space, creating revenue)? The Profitable Museum Shop concept cleverly combines perfect contemporary archiving methods with the opportunity to add an entertaining attraction to the hotel. The steps are simple: 1. Our experts (historians and marketing specialists) view the archives. 2. Archives are divided into items that should be digitised and/or exhibited. 3. Identification of items for reproduction and resale. 4. Starting reproduction process, manufacturing, etc. 5. Requirement of space is calculated. 6. A location for a museum cum shop is identified, following the three holy rules for hotel-museumshops. 7. The old location of the former archives is available for different use. Check the checklist for "Keeping Archives"

Most Popular

Bayerischer Hof

Bayerischer Hof

The Bayerischer Hof was opened in 1841 - on the wishes of King Ludwig I, who wanted a comfortable place for his guests to stay. The Bayerischer Hof...Read More

Baur, former Savoy Baur en Ville, today Mandarin Oriental Savoy Zurich

Baur, former Savoy Baur en Ville, today Mandarin Oriental Savoy Zurich

Johannes Baur, born in Austria in 1795, was a visionary entrepreneur who profoundly shaped Zurich’s hospitality industry. In 1837, at the age...Read More

Raffles Hotel

Raffles Hotel

The historic building (top, slide to the right): The "new" Raffles main building in 1899. It opened on 18 November 1899, featuring the all new...Read More

Oriental Hotel (Mandarin Oriental Bangkok)

Oriental Hotel (Mandarin Oriental Bangkok)

Since decades “The Oriental”, as it is affectionately known by travellers from all over the globe, leads the lists of most...Read More

Half Moon

Half Moon

In 1952, a group of wealthy individuals including Donald Deskey, the fabled designer (among his works the Radio City Music Hall); Harvey Firestone,...Read More